But this announcement concerning the League of Legends tournament didn’t go too well with the fans as well as staff. Riot’s decision met with instant criticism because of the controversial Saudi government.
The widespread allegations against Saudi human rights abuses were the main cause that led to mass criticism and unrest among the community. The Saudi Megacity ‘Neom’ is regarded as the one that would be championing the development of esports across the world.
Alberto Guerrero, Riot’s director of e-sports for the EMEA region, was of the view that they moved a bit too fast to expand their esports ecosystem and cement partnership with Neom which caused rifts in the very community that they seek to expand.
Apparently, the Saudi government is using e-sports sponsorships to shine Neom’s futuristic image, besides this failed sponsorship deal, Neom has also announced a partnership with CS: GO competitive tournament, Blast.
Reinout is a games investor and strategic business consultant specializing in the games industry. Reinout established his credentials through his own successful investments, start-ups, consulting and (advisory) board positions that led through time to strong bonds with key stakeholders in this fast paced industry. He is known for his outstanding results in the gaming industry. He has worked with many game studios around the globe and is therefore well known in the international gaming industry.
With over 20+ years of experience, well known publishers, AAA+ game developers, serial gaming entrepreneurs and management teams of gaming corporations consult him on matters that behold financial, technical, operational, strategic and commercial.
I am observing and overseeing several boards of gaming companies. My trademark is to listen, strategize and give feedback to the stakeholders involved. I also represent management/founders towards shareholders and vice versa. (riot games)