Epic Games VS Apple
A significant development in the Epic VS Apple clash of digital titans, Judge Yvonne Gonzalez Rogers has granted an injunction that permanently restrains Apple from retaliating against Unreal Engine. A sigh of relief for the Epic Games but there are some lemons too. The judge refused to grant an injunction against Apple that would force Apple to reinstate Fortnite on App Store.
This means that Epic will not be allowed to distribute Fortnite on the App Store and will remain banned from publishing new games on iOS. Both these bans will remain intact until the trial is finished but there is a way out for Epic, if Epic removes its in-app purchases system that created all the mess, ‘status-quo’ will get restored.
Judge categorically remarked, “Epic Games and Apple are at liberty to litigate this action for the future of the digital frontier, but their dispute should not create havoc to bystanders. Thus, the public interest weighs overwhelmingly in favor of Unreal Engine and the Epic Affiliates,” making sure that Epic’s Unreal Engine business is not harmed.
Epic Games was excited and one of its spokespeople said, “Epic Games is grateful that Apple will continue to be barred from retaliating against Unreal Engine and our game development customers as the litigation continues.” Moreover, Epic reiterated that they will continue to develop for iOS and Mac under the protection of the court and further clarified that they will continue to fight against Apple’s un-competitive market behavior for the greater good.
By the looks of it, the case is for sure heading towards a jury trial for a more definitive ruling. And the likelihood of numerous appeals, in this case, is high but the appellate courts will certainly uphold a jury decision in case of appeals. The jury trial will happen sometime in the summers of 2021.
Reinout is a games investor and strategic business consultant specializing in the games industry. Reinout established his credentials through his own successful investments, start-ups, consulting and (advisory) board positions that led through time to strong bonds with key stakeholders in this fast paced industry. He is known for his outstanding results in the gaming industry. He has worked with many game studios around the globe and is therefore well known in the international gaming industry. This game podcasts is for the gaming industry.
With over 20+ years of experience, well known publishers, AAA+ game developers, serial gaming entrepreneurs and management teams of gaming corporations consult him on matters that behold financial, technical, operational, strategic and commercial.
I am observing and overseeing several boards of gaming companies. My trademark is to listen, strategize and give feedback to the stakeholders involved. I also represent management/founders towards shareholders and vice versa.