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Epic vs Apple – Court Opening Statements

Epic’s antitrust trial against Apple started on Monday earlier this week. Epic started with its argument targeting Apple’s illegal monopoly over the business. On the other hand, Apple responded by portraying Epic as a giant corporation overplaying the role of victim.

Epic vs Apple Court Hearing Opening Statements - Inside Gaming News 24/7

Epic vs Apple Court Hearing Opening Statements – Inside Gaming News 24/7

The opening statement of Epic was put forward by its outside attorney Katherine Forrest. Katherine said that Apple’s 30% fee for all transactions on its App Store is an unfair tax. This tax halts the efforts to lower prices for both developers and consumers. She further added that Apple’s iOS ecosystem is a walled garden that ensues anticompetitive practices and monopoly over the business. Moreover, Apple has locked in its users and doesn’t allow them to migrate to other platforms.

Forrest further said that Apple’s strategy to lock in consumers and limit their choices dates back to 2007. She cited the words of former CEO of Apple Steve Jobs who in an email in 2010 said they are “achieving ways to lock in customers to our ecosystem.” That same memo also talked about Google and said that 2011 would be a year of “holy war with Google.” A holy war it is; Epic vs Apple.

Secret Business Practices in Gaming Industry - Inside Gaming News 24/7

Secret Business Practices in Gaming Industry – Inside Gaming News 24/7 – Epic vs Apple

Epic vc Apple

Apple in its opening statement reiterated that it opened floodgates for economic growth for developers of games and apps. Moreover, it also described Epic as a gigantic company that is overplaying the role of victim. Furthermore, Karen Dunn, legal representative for Apple, added that Apple created a secure, family-friendly, and reliable app store that prioritizes security. Epic’s move to link an outside payment system to the App Store posed a security risk. Dunn also added that Epic asked Apple for a special treatment related to royalty rates back in summer of 2020.

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Apple also said that Epic’s “hotfix” which it implemented to Fortnite on iOS, served as a sneak attack and a deception. Apple also added that it did not control the distribution of Fortnite as the party continued on other platforms apart from iOS. Apple also rejected the idea that its policies are anticompetitive.

More to come on Epic vs Apple, stay with us.

 

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Reinout te Brake – Video Games Consulting 2021

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Reinout te Brake

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